"Work way reform" and "Health management". I know the way of thinking, but what should I do? One of the answers to such a question is OFFICE DE YASAI. As its name suggests, fresh vegetables are cheap and easy to eat in the office. Why eat vegetables in the office will lead to management issues, talk about the distance between producers and consumers becoming close, to talk about coming to the office to Kawanishi representative of KOMPEITO Co., Ltd. that provides OFFICE DE YASAI I heard.

Employee's health supports long-term productivity

In recent years, more and more companies are offering cafeterias, drinks, foods etc. free or cheaply at IT companies and startups. Google's dining room is famous for being free, and there are many drinks all you can drink.

By the way, a certain company made soft drinks free as part of welfare benefits, but it seems that it stopped in a few months. The reason is "Because employees got fat." In that company, it seems that the average weight of employees has increased by 3 kg in half a year (some people increased by 10 kg). Employees will hurt their health if they continue this measure ... The management team that seemed to have stopped offering free soft drinks.

This example may be extreme, but if employees are getting sick one after another, long-term development of the company can not be hoped for.

It is a time when employees' health is becoming a social topic, such as' Working way reform 'and' health management 'as of 2017, which is strangely writing this manuscript. Controlling the health of employees for the company is a management issue.

Well, the service we will introduce today is "OFFICE DE YASAI". Fresh vegetables and fruits can be easily eaten in the office, and it is gaining attention as one way to think about the health of employees. I interviewed Kawahashi president of Competito which manages OFFICE DE YASAI.

Representative director KOMPEITO Co., Ltd. Ryozo Kawagishi (Kawagishi Ryozo)

Born in 1982. I am from Chiba Prefecture.
After graduating from Tokyo University of Science, in charge of improving R & D department at Japanese consulting firm for manufacturing industry. Make results with consulting themes such as new product planning, project management and team building.
In the area around research laboratories and factories in the area, I strongly felt the necessity of regional activity and agricultural activity, founded KOMPEITO Co., Ltd. in 2012. Work on revitalizing the region and agriculture through office vegetable service "OFFI DE YASAI (Office in Vegetable)". Currently there are over 500 companies to introduce from venture companies to listed companies, contributing to the health management and working style reform of each company.

Vegetables can be eaten at 100 yen from the refrigerator in the office

OFFICE DE YASAI sets up a refrigerator in the company and employees can purchase vegetables and fruits in it at 100 yen. Because it is packed it is possible to eat as it is without washing. Since it is fresh food, the staff of OFFICE DE YASAI replenishes it twice a week frequently, and those whose expiration date expires are said to be collected.

Vegetables are fresh produce, and it is becoming clear which farmers made. Not only raw vegetables but also salad type are prepared, and the popular one is "Cucumber, carrots, vegetables with slightly different characteristics" are scattered.

When it launched, it seems that it was introduced in many IT companies, but recently it seems that introduction is increasing even in large companies like National Client.

Large enterprises with company meals are also introduced. I thought why, but the company meal is not open 24 hours, is not it? Some people will endure lunch without eating in the morning, and vegetarian menu is sometimes necessary. The need to eat vegetables at any time except for the dining room is bigger than I imagined. (President Kawahashi)

In order to introduce OFFICE DE YASAI, the company first signed a contract with Compaitos in a monthly plan and then set up a refrigerator in the office. Employees will be able to get vegetables in exchange for 100 yen. The amount paid by the employee is deducted from the monthly fee, and payment is made to Competito.

Because it is cheap and easy-going, vegetables are also advanced and eaten

A general salaried worker's work day is 240 days. Even salaried workers must prepare conditions so that athletes will be in good shape. It is impossible to have a situation like a hangover for days.

Even though I know the reasons, humans are taking saccharides and oil. Eating vegetables is something I can not eat easily. How much does OFFICE DE YASAI really eat because it is placed in the company ...?

OFFICE DE YASAI is overwhelmingly cheaper than buying one item at 100 yen at convenience stores and supermarkets. "Inexpensive and nearby! Let's eat!" Is an incentive, and we are going to eat themselves. Compared to eating vegetables every day, the feeling of reluctance to eat is decreasing.

The move to introduce OFFICE DE YASAI is not related to working way reform and health management which are exciting in recent years. There is social flow, too, large corporations are all making the health promotion strategy office top-down. I have to do something as a measure because I made it, but it is easy to understand that having employees eat vegetables is easy to understand. If you investigate, it is often the case that sticking to OFFICE DE YASAI triggers introduction.

OFFICE DE YASAI is exposed to many media including television. It seems that there are many times that employees who find it request to the general affairs department. As multiple inquiries came to the general affairs, let's ask the story once ... and so on.

Currently OFFICE DE YASAI operates in full service (the staff of Competito delivers it to the refrigerator) that it is Tokyo central city and Yokohama Minato Mirai, distant places correspond by courier. However, from this winter, we will expand the area delivered by the staff of Competito to Fukuoka, Kobe, Osaka, Kyoto and Nagoya. Little by little in Japan, it seems that more companies will become healthier.

Because the start of entrepreneurs wanted to change agriculture

Kawabe-san founded KOMPEITO in 2012. Mr. Kawabe and co-founder Watanabe were originally a management consultant with the manufacturing industry as the main client, but the company began to look at agriculture as well. Agriculture can not be produced more than once or twice a year, compared to the manufacturing industry, which only repeats a great number of production on a single day. It seems like a different kind of selfishness, and it seems not to get a consulting fee. As a result, it seems that the company did not work positively, but I understood that there are many problems.

Mr. Kawabe and Ms. Watanabe who decided to decide to start entrepreneurship in agricultural activity and community active field. KOMPEITO was founded.

I thought from a long time ago that I would like to do a job that would bring about change and I felt that I could do something closer to that when I was examining agriculture and food. Consulting also plays a part of change, but as the client gets better and the product needs to get better, it is a bit far from the scene. So I thought about doing it myself, I started a business.

Since the distance between the producer and the consumer is short, we can know the real needs

By the way, recently, there are an increasing number of so-called direct sales businesses making full use of digital and IT (Direct to Consumer (D2C) in the world of fashion). In the field of food, farmers and fishermen sell their products directly to consumers. OFFICE DE YASAI is also close to direct sales business.

This makes the distance between consumers and producers close. From consumers, it is often pleasing that fresh vegetables are cheaply available and taught us how to eat deliciously, but there are many benefits to producers as well.

Taking vegetables as an example, trading farmers' sellers are brokers. The broker also sells to wholesalers and supermarkets, so from the farmers it is almost impossible to finally know what people eat their own vegetables and how they eat.

Recently, business like purchasing directly from farmers like OFFICE DE YASAI has been appearing, and Marche etc is also increasing. Farmers can also communicate directly with consumers, "I've been making beautiful vegetables for the time being, but it seems that there are other needs for consumers as well" is.

There are cases in which vegetables are sold at EC, but as consumers can eat, they are hard to purchase at the same time, right? On that point OFFICE DE YASAI vegetables are already at hand in the office, so there is a sense of security. It is also possible to fulfill the need to eat the vegetables directly at home via EC. I do not yet support it now, but I'd like to increase such cycles in the future.

Not only vegetables but also a mechanism that makes it fun to go to work

OFFICE DE YASAI with ambition to keep vegetables familiar, therefore, members who gather here also have many people who are connected to farmers and people from rural areas. It seems that there are many people who want to enter the company because they thought that their parents are farmers and who thought that agriculture is familiar but there was a feeling of blockage but wanted to make agriculture better. Other than that, we had product development at convenience stores, but some people wanted to engage in product development that does not use preservatives. There seems to be many people who want to reconsider their relationship with existing foods.

Finally, I asked about future prospects.

Not limited to vegetables and fruits, I would like to apply from the company for what I need for my house, so I can take it home with me. I might like to make the refrigerator into IoT, and I would like to create a mechanism to ask what I need every day. The goal is to make it a little fun to come to work.

OFFICE DE YASAI to design people 's health from placing vegetables in the office. Companies that want to raise the health of employees, companies that want to raise long-term productivity, please take a peek at the site.

The contents of the interview are also distributed by podcast

Interview contents are distributed with podcast. Since information is more packed than the text, those who are interested please try listening here as well.

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