"Pilot boat day" being held on the theme of "day to enter state-of-the-art startup information". The first round was held on the theme of "startup × FashionTech". In pilot boat, pilot boat day #001 For each session.
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Session list
01 Technology How to Change the Apparel Industry ← This article
02 How is the new generation fashion media involved with Millennial
03 Fashion × Vertical CtoBtoC
04 Major Apparel × Case Study of Startup ~ Adastoria
05 Technology x relationship with users who change in fashion
Speakers
Roland Berger Principal Co., Ltd.
Minoru Fukuda (Fukuda Minoru)
He graduated from Keio University, Master of Business Administration (MBA) from European IESE Business School and MBA Exchange program at Northwestern University Kellogg School. After participating in Dentsu International Information Service Co., Ltd. participated in 2007 Roland Berger. We are involved in many strategic projects, mainly in B to C areas such as apparel, consumer goods such as cosmetics, retail business of department stores and specialty shops, luxury brands etc. In addition, in the above industry there are abundant experience of support to public offices including domestic and foreign PE funds and Ministry of Economy, Trade and Industry. He also serves as an advisor to Cittar Co., Ltd., a fashion tech venture.
(Moderator) Styler Co., Ltd. CEO · founders
Koseki Tsubasa
He is responsible for business development of settlement services at Amazon, a major EC operator. Focusing on the big problem of market design in the lifestyle field, Established Styler Co., Ltd. in March 2015. We aim to make future purchasing experience from Asia. Experience in corporate trading, marketing, operation design at Mega Bank in Japan and England. Introducing Fintech, FashionTech to the domestic. Ministry of Economy, Trade and Industry Apparel Commission Completed the University of Tokyo graduate school. Major is law and Internet technology. Outside the university, studying under Wu Xihui and Asaba Mimi.
wrap up
● The impact of technology on apparel industry is largely six
① Diversification of apparel consumption
② Diversification of information asymmetry
③ Minimize inventory risk
④ Reduction in production and distribution costs
⑤ Realization of mass customization
⑥ Evolution of textiles
● Domestic market
· While the domestic market will slightly decline in future, the EC ratio will expand
· Global big players show their presence in the mass volume market. In the mid-market, there is a change in the manner of competition due to the appearance of platformers. The battle between platformers also intensified.
- With the development of technology, it is easy to make cross-border EC and outbound calls for inbound customers.
· D2C with high brand power, cost-oriented platform increases presence
● Overseas expansion
· North American markets are solid and EC leads.
· Amazon will increase new initiatives such as PB
· Increase in company that conducts image analysis and recommends using AI
● Chinese market
· China's EC conversion rate is over 25% higher than the US
· Increased income and increased concern for fashion
· New retail and KOL presence increased
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